John DeMena is an artist from Los Angeles known for his unique blend of cinematic rock, flamenco, and electronic music. He has toured the USA, Spain, and Chile, sharing stages with artists such as Good Charlotte and Grammy-winner Mark Lettieri. His music has been featured by outlets such as MTV, Loudwire, and Radio 3. His music video “Eternal Eyes” has won more than a dozen awards at international film festivals, further establishing his reputation as a multidisciplinary artist. DeMena is endorsed by leading brands including PRS Guitars, Ernie Ball, Godin Guitars, Kremona Guitars, KNA Pickups, and Pig Hog Cables. Drawing from years of experience as an independent artist, touring musician, and entrepreneur, DeMena shares practical insights on building a sustainable career in today’s music industry.
Presenting: AI for Nonprofits and Artists
Session Description:Multi award-winning Los Angeles-based rock artist and entrepreneur John DeMena explores how independent musicians can bridge creativity with global reach. In this session, he breaks down how he has built an international career through touring, strategic brand partnerships, and audience development across the USA, Europe, and Latin America. Drawing from collaborations and endorsements with leading music brands, he shares practical insights into building credibility, expanding visibility, and creating sustainable income streams as a modern artist. Attendees will gain a behind-the-scenes look at how music, branding, and digital platforms intersect, and how artists can turn creative identity into a scalable global presence in today’s industry.